Sun News TV host Brian Lilley has asked anti-abortion supporters across Canada to support the channel's CRTC application for mandatory carriage.
"Sun News is the strongest voice for the pro-life cause on television in Canada. Bar none," Lilley told anti-abortion site LifesiteNews
"We welcome the other side of the debate as well because that is what we do, but no one on television in this country gives as much airtime to pro-lifers. We shouldn't let that voice be silenced," he added.
Sun News, which is reportedly losing $17 million a year is in the midst of a "do or die" campaign to get its station added to basic cable packages across Canada. The move would bring in millions in revenue to the struggling news channel but could cost Canadian cable subscribers up to $4 per year.
The network has also launched a site, CanadianTVFirst, which allows its supporters to send letters of support to the CRTC website and touts its commitment to Canadian content.
Quebecor, Sun News' parent company, has said that its rivals, CBC Newsworld and CTV News Network, both received mandatory carriage when they launched.
"Our plan would allow Sun News to establish an audience under similar rules and regulations to those afforded CBC Newsworld and CTV News Channel for 21 and 13 years respectively," the company said in filings to the CRTC.
"We don't begrudge our competitors in any way, we simply want the same rules that they enjoyed -- at least for the next five years."
With files from The Canadian Press
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Canada's 7 Media Giants
Postmedia - $1.1 Billion
Postmedia was born in 2010, when the bankrupt Canwest media chain was broken up. A consortium led by then-National Post CEO Paul Godfrey bought Canwest's newspaper assets, including the National Post, Ottawa Citizen and Calgary Herald, as well as both English-language dailies in Vancouver.<br> <br> Pictured: Postmedia CEO Paul Godfrey<br> <br> <em>*Number denotes latest available revenue figure, for parent company</em>
Torstar - $1.48 Billion
Torstar's flagship property is the Toronto Star, Canada's largest newspaper. It also owns the Metroland chain of weeklies and the internationally popular Harlequin, publisher of pulp romances.<br> <br> Pictured: The Toronto Star building in downtown Toronto.<br> <br> <em>*Number denotes latest available revenue figure, for parent company</em>
Shaw - $4.74 Billion
Western Canadian cable TV giant Shaw entered the media big leagues with the 2010 purchase of Canwest's broadcasting assets, including the Global TV network. The company was founded by Jim Shaw and is still controlled by his family.<br> <br> Pictured: CEO Brad Shaw<br> <br> <em>*Number denotes latest available revenue figure, for parent company</em><br> <br> <em>CORRECTION: An earlier version of this slide stated that Shaw had purchased Canwest's newspaper assets. It only purchased the broadcasting assets. The company had backed out of an earlier attempt to buy three CTV stations.</em>
Quebecor - $9.8 Billion
Founded by Pierre Peladeau and run by his son, Pierre-Karl Peladeau, Quebecor owns the Sun Media and Osprey newspaper chains, as well as cable provider Videotron, Quebec TV network TVA, and a number of publishing houses.<br> <br> Pictured: Pierre-Karl Peladeau<br> <br> <em>*Number denotes latest available revenue figure, for parent company</em>
Rogers - $12.1 Billion
Founded by Ted Rogers, Rogers Communications is a major player in cable TV and wireless services. The company controls Rogers Media, which operates 70 publications, 54 radio stations and a number of TV properties including CityTV and the Shopping Channel.<br> <br> Pictured: CEO Nadir Mohamed<br> <br> <em>*Number denotes latest available revenue figure, for parent company</em>
Woodbridge (Thomson Reuters) - $13.8B
Woodbridge is the holding company owned by the billionaire Thomson family. It controls 55 per cent of Thomson Reuters, one of the world's largest news services organizations. Woodbridge's revenue is not reported, but Thomson Reuters reported revenue of $13.8 billion in 2011.<br> <br> Pictured: The late Kenneth Thomson, company chairman, in Toronto in 2003.<br> <br> <em>*Number denotes latest available revenue figure, for parent company</em>
Bell Canada (BCE) - $18.1 Billion
BCE is one of Canada's largest corporations, and owns telephone, Internet and TV infrastructure. Its subsidary Bell Media purchased the CHUM group of radio stations in 2006, and Astral Media in 2012. The company also controls CTV, making it a dominant media player in Canada.<br> <br> <em>*Number denotes latest available revenue figure, for parent company</em>