It's no secret food and sex often go hand-in-hand, and one Quebec restaurant guide has decided to make it much more explicit.
Le Guide Restos Voir, a Francophone restaurant review site for Quebec as well as Ottawa, has decided to celebrate its 18th birthday the way many newly legal people might β with pornography. Food pornography, to be specific.
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Working with public relations company Publicis and photographers Leda & St. Jacques, the guide put out an ad campaign that transformed some common menu items into sexual body parts.
According to PSFK, the campaign will run throughout the year. As to whether or not it will convince us to eat at any of the restaurants in the guide, well, at least we now know where to look.
Check out the images below