Surrey Condo Development Pulls Out All The Digital Stops To Woo Buyers

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Richard Lam/Evolve
Richard Lam/Evolve

Forget bottled water, fancy coffees, or early bird rebates. A B.C. condo development is trying to woo buyers with augmented reality technology.

Like holograms! And 3D images! And virtual reality!

Evolve, a new project in Surrey, is trying to set itself apart from competitors by allowing potential owners to "experience" floor plans and layouts more intimately than the traditional scale models and paper images.

One of the more interesting features is an app that allows users to use their Apple or android device to "walk around" inside a virtual suite from anywhere.

(Watch the video above to see how it all works.)

The high-tech sales gimmicks come from a combination of haptic gaming technology and geotagging, said WestStone Group, which is building the 35-storey concrete tower with 406 units.

Evolve has also been in the news for micro units (around 316 sq.-ft.) starting at $93,900. The majority of the homes are priced at less than $250,000.

Construction is expected to be finished by early 2018.

With about 1,000 people moving to Surrey every month, the city is forecast to become B.C.'s biggest city by 2041.

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