Ten years after “Hitch” brought us the fictional date doctor, we give you the real-life breakup doctor.
Or more specifically, the social media breakup coordinator, Caroline Sinders.
She says, "You can outsource any handling of your life to someone else. My project is trying to satirize that."
Her background is in digital branding and photography, and according to the Daily Dot, she created this theoretical profession to help you distance yourself from people on social networks.
Last week, Sinders held 15-minute sessions for $10 each at a New York art gallery, which included a 21-question survey so she could help assess people's needs.
Despite being an art project, the sit-down meetings included giving potential clients real strategies tailored to their situations. A more thorough (and expensive) session could result in Sinders doing the unfriending, deletion of old photos and contact information, and drafting emails to politely thwart gossiping coworkers.
"It’s a manual labor you have to do, and when you’re in a high-stress or highly emotional place, it’s another frustrating thing,” Sinders tells the Daily Dot.
And increasingly, we're being given real options to have a third party take on these difficult tasks.
Facebook Data Science found that interaction on the site (including statuses, comments and messages from friends) increased 225 per cent following a breakup — meaning once you change your relationship status to "single."
The site began testing a new feature in the U.S. earlier this month called the “take a break” tool. Upon changing your status, it gives you the option to see less of the person on your wall.
Then there’s The Breakup Shop, which will handle the dumping for you altogether via text, phone, email or letter — depending on how much you’re willing to spend.
Digitally wiping your ex-partner, friend or colleague from your networks shouldn't be taken lightly — you may decide you want to reconnect once the wounds heal. Think it over before you make the call, but once you decide, you'll have plenty of help.
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