The 26-year-old Canadian competitive ice dancer has just been signed to the athletic brand's 2016 global campaign, joining a group of notable female athletes including fitness artist Nicole Winhoffer, supermodel/entrepreneur Karlie Kloss and DJ/workout enthusiast Hannah Bronfman.
"I am thrilled to officially be part of the adidas team, as it is a brand I've loved since I was young,” says Virtue in a statement. “In the same way that my sport of ice dance is a delicate balance of art and athleticism, adidas brings together both fashion and high-quality training gear and performance equipment. I can't wait to rock the 3 stripes as I pursue my dreams!"
According to a press release, adidas tapped the ice dancer for her "passion for the arts, sports and being the ultimate in female creation in Canada making her the perfect fit for the 2016 global campaign."
"We’ve watched Tessa take home the gold in Canada and are excited to support her in all of her future endeavours. She displays all the characteristics that we look for in an ambassador and we’re thrilled to have her as an adidas athlete," Stewart Smith, vice president of adidas group Canada, says in a statement.
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