Turns out people go bananas for watermelon.
BuzzFeed lured a surprising number of people Friday to watch a watermelon explode on live video.
That’s right. And all the media company had to do was get a smartphone, a Wi-Fi connection, buy a doomed watermelon, a box of rubber bands, and two sets of painters overalls and safety goggles.
The U.S. media company utilized Facebook’s live video functionality to draw a whopping 800,000 into the livestream video.
Watch us explode this watermelon one rubber band at a time!
Posted by BuzzFeed on Friday, April 8, 2016
After about 670 rubber bands, 318,000 comments tallied, and over 8,400 shares counted, CNBC declared the live video to be a success story showing “the future of TV.”
Two days ago, Facebook announced its plans to expand its live video features to groups and events. “We want people watching the broadcast after the fact to feel 'in' on the action,” the company said in a news release.
The compelling live video drama took over 40 minutes to hit its explosive climax.
Two hours after the live video wrapped, nearly 4.5 million people watched the video. It even inspired us to conduct our own test.
How many elastic bands will it take to pop a Timbit?
Posted by HuffPost Canada Living on Friday, April 8, 2016
BuzzFeed’s success with live video got some people thinking.
there are two kinds of organizations in the world: buzzfeed, and those that wish they’d thought of blowing up a watermelon on video
— Chris Ziegler (@zpower) April 8, 2016
Sorry #watermelonboy, hope you enjoyed your 15 minutes of fame.
— TEN Sport (@tensporttv) January 2, 2016
Also on HuffPost:
Reddit user jaroberts24 calls our attention to this thing of beauty, a dragon made out of carved watermelons.
If you're tasked with making a watermelon explode and you only have rubber bands on hand, you're in luck. This video shows you how to do just that. We wouldn't want to be around for the clean-up, though.
If you love watermelon and you love vodka, why not combine the two? The classic technique is achieved by cutting a hole in the rind and poking the bottle's nose through it. Then, just sit back while the flesh soaks up the alcohol, cut it open and voila! An instant vodka watermelon.
How can you save money on a keg? Just buy it in the grocery's produce section! With just a few tools, you can make a fully-functioning keg on the cheap. Granted, we can't imagine it holds much liquid.
Apparently, you can smash open a watermelon using nothing other than your skull, but we wouldn't recommend it.
We've always wondered what happens when you combine a fresh, uneaten watermelon with liquid nitrogen. Watch the video to find out for yourself. Spoiler: KABOOM!
This guy either really hates watermelons, or really loves shooting things that explode on contact. You be the judge.
When in doubt as to what to do with a watermelon, just stick a baby in it.
Apparently you can slice open a watermelon with a high pressure hose. Who knew?
Things get really nasty around the :08 mark.
Square watermelons are no myth and here's a video to prove it. They can cost up to $75 in stores, but growing your own is a cheaper alternative if you've just got to have one.
Mukimono is the traditional Japanese art of carving the skins of fruits and vegetables into intricate designs. Watermelons, for obvious reasons, are a favorite medium. In the next few slides, look at some amazing examples of the art form. Photo by Flickr user greyloch.
Photo by Flickr user smiley_river.
Photo by Flickr user quinn.anya.
Photo by Flickr user tsuacctnt.