Makeup Guru Gina Shkeda Gets Real About The Facade Of Instagram Beauty

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While double tapping your way through Instagram, it's easy to start to wonder how people are able to look so effortlessly flawless in their posts.

But makeup guru Gina Shkeda wants everyone to know that not even social media's finest wake up looking their best every day, in response to a 19 year old saying she wished she looked like her.

"If I could wake up as beautiful as @GinaShkeda I'd be the happiest girl alive #naturalbeauty," Massachusetts resident Paige Matthews tweeted out Friday. She later told BuzzFeed News, "If I ever looked like that I'd die of happiness."


Literally a minute later, Shkeda responded to let the teen to let her know she doesn't naturally look the way she appears in her pictures, and left the Boston native a lovely compliment.


"Girl I have micro bladed brows, lash extensions in and lip injections — I don't even look like this," the makeup guru tweeted. "You're flawless."

The YouTuber's 28.4K Twitter followers, and then some, flocked to praise for her being so honest about how her social media images appear, leaving replies like "You are gold for posting this," and "This response is so important."




Matthews later told BuzzFeed News that Shkeda's honesty left her feeling inspired.

"It kind of blew me away how she was so confident in herself," she told the publication. "That she could put herself out like that, because not a lot of people do. I realized if someone I look up to can be so confident, so can I."

Aesthetic: fake freckles and baby hairs

A post shared by Gina (@ginashkeda) on


And while Shkeda's response isn't exactly the norm, thankfully, she isn't the first beauty expert to be candid about the way she looks.

Back in February, makeup artist Ankita Bhardwaj opened up to The Huffington Post Canada about self-acceptance.

"As a woman, having grown up in today's society, it took me years to realize that true beauty means to love and accept yourself for who you are," she confessed. "Makeup isn't a way of concealing or hiding yourself — makeup is empowering. Whether you are someone who applies makeup or not, being confident in what you do and who you are is what true beauty really is."

Right on!

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