2014 Sochi Olympics

Parmjit Parmar

Why Russia Should Be on Your Bucket List

Most people can be found walking around this beautiful city, touring the historic city center, the river Neva, and the numerous small canals on foot even after midnight. This is the perfect time to travel to Russia, as you literally have more hours in the day to fit in sightseeing, tours and enjoy the many restaurants late into the night.
ASSOCIATED PRESS

Why Would Anyone Want To Host the Winter Olympics?

What country in its right mind would willingly and consciously walk into a Winter Games with the possibility of anything even reaching toward $50 billion on its table? The Sochi Games gave everyone else a chance to think about it for a second, and once you do it's sort of like being sober in a club where all your friends are buying bottle service... you can only get so drunk.

Three Examples of Contextual Advertising Done Right

The Sochi Olympics, like other popular television viewing events (read: Oscars, Super Bowl) reinforced the importance and potential effectiveness of contextually relevant ads. Think of the Canadian Institute of Diversity and Inclusion spot that went viral, or Proctor & Gamble's Thank You Mom commercial.
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How to Drink Vodka Like a Russian

Take your time finding the right table at the right restaurant. You'll be there awhile -- might as well get comfortable. The bottle of vodka is to be served cold and of high quality. The person that picks up the first bottle is in charge of pouring and pacing shots for the entire night, even once you change venues...
AP

The World Heads Home

SOCHI, Russia - By the busload, the world's athletes and visitors rolled toward Sochi's airport and took off for home Monday, fresh from a Winter Games experience that many Russians pronounced a smash...
Mike Egerton/PA Wire

Ukraine Violence Hasn't Cast a Shadow Over Sochi - We Have

Critics claim the violence in Ukraine has 'cast a shadow' over Sochi. The shadow of death? But the media has already cast one of those, with its endless probing of accidental deaths of athletes in training and competition, or the deaths of athletes' loved ones, or athletes' miscarriages, all to plumb the human spirit's capacity of "labouring under the shadow of death" to earn the life-choosing glory of Olympic victory. The carnage then in Ukraine doesn't cast a shadow on the Sochi Games. Instead it casts a light on something true about us, something we may already know but don't think much about, something Mark Twain was getting at when he said, "History doesn't repeat itself, but it does rhyme."
Richard Wolowicz via Getty Images

These Racist Tweets About Subban Prove Canada's Not so Tolerant

On this superficial scale of chromaticity, P.K. Subban is endowed with the darkest of chocolate hues. None of this should matter in a game of Olympic hockey where the only colour on our minds is gold. And Subban's skin colour should definitely be of no consequence in a multicultural country like Canada. Yet, reaction to the sight of a black man on Team Canada's Sochi roster, as it did at the 2013 World Juniors, revealed that a nation that "doesn't see race" has discarded its rose-coloured glasses.
ASSOCIATED PRESS

Why I'm an Olympic Atheist

Amid the medal counts, terror threats and Norwegian curling flare lies the notion that the Olympics make the world a better place. Any sense of togetherness or egalitarianism at the 2012 London Games, for instance, certainly did not apply to the podium. Only 85 of the 204 countries with Olympic committees won medals. If we look at what Olympism has yielded for some of the countries most in need of peace and goodwill, the picture is even less inclusive. The reason the Haitian earthquake orphan will not make it to the Olympics is probably not because she doesn't believe staunchly enough in her dreams.
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The Molson Fridge at Sochi Revealed

The Passport fridge sits inside the Sochi Canada House, which permits only people with a passport who know an athlete inside. The fridge only has a few empty specialty bottles inside. The kicker - there is actually no Molson Canadian beer in the Canada House whatsoever! It got stuck at the border.
ASSOCIATED PRESS

Here At Last: Some Surprises From Sochi

Booked three weeks ago on a whim, my trip from Vancouver to Sochi included 40 hours of buses, trains, taxis, layovers, and flights. Not to mention the four hours of standing in lines and two hours of wandering looking for wifi that were required before I could make this post. That said, I'm here and I'm pumped!
CP

Puck Politics: When Sports Turns Government On

At a time when it seems we're paying less attention than ever to political news, it's even more crucial for politicians to identify with voters on another level. Be honest -- how many of you watched either the federal budget speech or the B.C. throne speech online? How many of you, by contrast -- have been sneaking peaks at the live-streamed Olympics from your desk?