Want the Best Seats at the Movie? You'll Have to Pay Up

It has been announced that Cineplex Entertainment, Canada's largest movie chain, is going to begin a pilot project at their Varsity Cinemas in downtown Toronto. With this new plan, Cineplex is going to begin adding a $2 surcharge to reserved seating in the middle two rows of the cinema. So, how do I feel about this announcement? I suppose I should just go straight to the negative.

Cineplex Swallows More Theatres

STELLARTON, N.S. - Empire Company Ltd. (TSX:EMP.A) is getting out of the movie-theatre business in order to focus on Sobeys, the national grocery chain that accounts for most of the Nova Scotia-based...

Crickets In Canada's Cinemas

TORONTO - The absence of a blockbuster movie early this year left Cineplex Inc. (TSX:CGX) feeling the fallout as the exhibitor's profits weakened in the first quarter despite each moviegoer spending m...