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Hey there, guy from the BBC viral video from last week. I know, you must feel completely mortified as the entire world found out that you were more than just an expert on South Korea. GASP! You're a father, too! Working from home, or doing a job that requires a lot of your work to happen in your home, is rough when you have kids.
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Simply put, sports has a way of connecting people. When you throw on your team colours, you're no longer a Sikh, Jew, Christian, White, or Black. You're simply a fan. And the only thing that matters in that moment is realizing the dream of seeing your team lift up the trophy one day and host a parade on your home streets.
Not-for-profit organizations throughout North America that were awed by the viral success of the ALS Society's ice bucket fundraising challenge should think twice before using social media as a significant fundraising tool, says the University of Toronto's Nicola Lacetera.
It follows you, it traps you and in this specific case (like so many others) it can ruin your life. There is no trash bin on social media. Yet it seems to happen time and time again. And the offenders are shocked all the same when they become the victims of their own ignorance. Here is a short primer on how to avoid a bout of public shaming. It's certainly not the authoritative volume on how to avoid and rectify situations like this, but let's use this as a friendly reminder of how to stay out of trouble.
With video continuing to dominate on social media as a more relatable, engaging and effective alternative to static forms of content, brands have a lot to win in this sphere, especially those with causes to promote. But not all videos are created equal, and not all campaigns know how give a video the leverage it needs to be seen.
Valentine's Day has come early! The good folks over at Cosmo.com made a short video called "Shirtless Male Models Say Iconic Movie Lines Directly to You" which is as sexy and as awkward as it sounds....
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From lineups to cancelled sailings, travelling with BC Ferries can sometimes be frustrating. But we doubt many passengers have reacted with a meltdown of this proportion. A video shot by Peter Flaatte...
A variety of paid, earned and owned media tactics are employed to boost awareness. But, it's paid promotion that really gets the ball rolling. After the right influencers are on board, and with paid ads running to promote the video, people start (ideally) taking notice.
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Alleged misconduct by several RCMP officers is threatening a recent verdict in a high-profile British Columbia murder trial. Earlier this month, two men were convicted in what's known as the Sur...
Truth is, that wasn't normal by any means. As a society, our relationship with homeless people is simple; either you drop a coin or walk by. It's impossible to connect with people as people because we let ourselves get divided only by borders, but also by our occupations, social status, and other arbitrary self-imposed barriers.
You'll never forget to check the batteries in your smoke alarm after watching these firefighters pole dance. B.C.'s Langley City Fire Rescue Service busted out some impressive moves in their latest fi...
My puppy, Yoshmenge, in the car. Despite recommendations to the contrary, I sometimes skip breakfast, as I did today. It is mid-morning and I am hungry. I am stuck at home while an upholstery cleaner...
VANCOUVER - Two gang members convicted of the execution-style murders of six men in a Surrey, B.C., apartment are asking the court to declare a mistrial over the alleged mishandling by police of a con...